Team planning a new product in a modern open-plan office
심층 분석가

혁신 공식

"That’s the repeatable model."

영국의 연구를 실제로 쓰이는 제품으로 바꾸는 자금 모델, 산업 파트너십, 규제 샌드박스.

Disruptions in GB win when they:

Replace a frequent habit
Remove friction and thinking
Become the default channel
Scale digitally (not via staff)
Feel modern (not cheap)
Ride existing trust/regulatory rails
Create a visible behaviour shift (“tap”, “click”, “scan”, “slot”)
Repeatable Disruption Framework